Home
About me
UX Work
John Lewis Wayfinding
Covid Communications
John Lewis Store Closures
Creative Copy
Clients ⭐
Agency: Dentsu / SkyShowtime account
Agency: Dentsu / Virgin Media account
Brand refresh - Hannah Phipps Photography
Brand refresh - John Lewis
Brand refresh - John Lewis Nursery
Brand refresh - John Lewis Click & Collect
Brand Refresh - John Lewis Sleep
Brand Refresh - Staysure
Brochure copy - AO/Homebase
Campaigns
CRM - AO
CRM - John Lewis
CRM - Mobile Phones Direct
Editorials
Events
Finance - John Lewis/Nutmeg
John Lewis Christmas
Pandemic copywriting
Website copy
Contact Me

Vicki Dawson

Home
About me
UX Work
John Lewis Wayfinding
Covid Communications
John Lewis Store Closures
Creative Copy
Clients ⭐
Agency: Dentsu / SkyShowtime account
Agency: Dentsu / Virgin Media account
Brand refresh - Hannah Phipps Photography
Brand refresh - John Lewis
Brand refresh - John Lewis Nursery
Brand refresh - John Lewis Click & Collect
Brand Refresh - John Lewis Sleep
Brand Refresh - Staysure
Brochure copy - AO/Homebase
Campaigns
CRM - AO
CRM - John Lewis
CRM - Mobile Phones Direct
Editorials
Events
Finance - John Lewis/Nutmeg
John Lewis Christmas
Pandemic copywriting
Website copy
Contact Me
Dream Big

Dream Big

Rolling out the new Dream Big tone of voice across digital channels

DreamBig Sale Homepage Jan '26.png
Facebook ad.png
Instagram copy 1.png
Travel Insurance For Heart Conditions Landing Page.png
Staysure PPC Copy.png
Travel Insurance For Over 50s Landing Page.png
Travel Insurance For Seniors Landing Page.png
Winter Sports Travel Insurance Landing Page.png
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Dream Big
DreamBig Sale Homepage Jan '26.png
Facebook ad.png
Instagram copy 1.png
Travel Insurance For Heart Conditions Landing Page.png
Staysure PPC Copy.png
Travel Insurance For Over 50s Landing Page.png
Travel Insurance For Seniors Landing Page.png
Winter Sports Travel Insurance Landing Page.png
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